CUISINART x STYLE ME PRETTY (2019)
When Style Me Pretty (wedding site with 5.7 million viewers) was in the process of renewing its sales package with longtime sponsor Cuisinart, Studio Dylan developed a cooking video package featuring top registry items. The videos were distributed across Style Me Pretty's channels including Pinterest, Instagram, and its blog, as sponsored content. The concept was "at-home sweetheart table," where couples could envision a simple date night with home-cooked food and elegant on-brand styling.
With mouthwatering recipes including shrimp ceviche tostadas, grilled Mexican corn, and frozen watermelon margaritas on the menu, and colorful decor to boot, these three styled recipes highlighted products like the blender, air fryer, and knife set.
Deliverables included a full inspiration video and individual recipes were broken out into portrait and vertical, 20sec versions for Instagram Stories/Feed and Pinterest.